One of the things I’ve talked about with our boys is what it takes to become a successful adult. Now ‘successful’ is a pretty subjective term...but I think that if you’re happy personally and professionally, that is a good start. With that as the basic goal, here are a few ‘rules’ the boys & I [...]
I just spoke with a fitness entrepreneur and it inspired me to make a short post. At least a couple of times per week (and many weeks a dozen or more times) I talk with someone who feels like they're not making progress in getting new clients. Perhaps it's getting your first couple of online [...]
It’s easy to get distracted from what really works. There are any number of ‘shiny objects’ that can impair your focus…but if you want to really succeed over the long term, your best path is to stick to the fundamentals. Here are 4 that never fail: 1. Being Great At Your Craft It’s often [...]
Meet our client, Christine. She's a middle-aged woman, single, and probably summed up as our "average" client. She works in banking, but not super high up, an average income. When I met with her for her orientation she was about as hesitant as they get. She had never stepped foot into a training gym, only [...]
Pretty much everyone in the fitness and sports performance industry is wrong about how to approach growing their businesses. They work from the ‘outside back in’ and the result is a business that is bland and boring to the market regardless of how great things are once someone becomes a client. You may have fallen [...]
All too often, the difference between us succeeding and not is simply taking action. We know a lot of things we could do…but we need to actually start by doing one of them. With that in mind, here is a simple plan to get you going… Step 1: Choose A Strategy For Growth [...]
