I’ll start by warning you…this is probably going to offend a few people. I’m ok with that as I feel it needs to be said. We’ve bought the product on the late-night infomercial. We’ve become exactly what we caution our clients to avoid being… …the desperate, quick-fix seeker. Maybe not all of us, and hopefully [...]
Nate Tuatagaloa is a NSCA CSCS and CPT certified with a bachelor’s in BIS with an emphasis in Nutrition Education, Health Promotion, and Health Science. He is also a Certified Speed and Agility Coach. Nate was the Director of Sports Performance at UVU and decided to venture into the private sector, wanting the [...]
Michelle Densmore is a personal trainer who created Lucky13Fitness in 2010 as a way to combine her education in the mental health field with her passion and expertise in building and maintaining a lifestyle of fitness. The Lucky13Fitness personal training studio in Burlington provides personal training, small group classes, fitness coaching and nutritional [...]
When it comes to fitness sales there are a number of things that can help you achieve success. Below I listed the five concepts that are critical if you’re going to make the most of your efforts: 1. Sell To People Predisposed To Doing Business With You One of the biggest mistakes fitness pros [...]
Despite what you may think, fitness marketing isn’t anything you should feel uncomfortable with. It isn’t based on manipulation. If you like people and are good at what you do – fitness marketing using my approach is actually enjoyable. Fitness marketing is based on 3 things: 1. Connecting 2. Creating Value 3. Delivering Experience If [...]
Matt Keeney is a father, husband, fitness enthusiast and owner of Dreamboat Fitness, based in Lucasville, Ohio. After having a successful sports career in high school and college and studying to become a teacher coach, Matt ended up working construction. Four years later he found himself unhappy and negative, so he decided to [...]
